Sales need a name and a face
A strong brand name gives your company an advantage; it’s easier to remember, simple to pronounce and says what the brand stands for. That’s why it’s important to think carefully about the right name before you start building a new brand.
A brand name also needs a strong identity. A good identity positions, communicates and sells better. An identity that comes from the very heart of the brand, and expresses in colour, shape and style what the brand stands for. The identity is the brand’s anchor, in analogue and digital. It’s always authentic and easily recognised.
Brand Builders develops identities that sell: